S2 E. 4 Life as an Influencer with Viviane Audi
In this Episode
In this episode, Adriana and Mariah welcome Instagram star and close friend, Viviane Audi! We discuss all things from what it means to have real “influence” to secret sauce about Viv’s dating life.
The story starts when Adriana discovered Viv and her photography. She wanted to have her take some pictures of the office, and from there, they continued connecting. Now, Viv is one of Little Words Project’s biggest traffic drivers, and to say she is the real deal is an understatement.
Viv talks about the origin of her blog. She started right before her nursing program and after a breakup, which we will talk more about later on. It was essentially a natural instinct: it was always a hobby to create unique outfits and take photos. While in nursing school, Viv would release one blog post every Friday. She did this for one year, and by the time she graduated, her platform had 13,000 loyal followers!
From there, Viv decided that she wanted to continue to grow her platform and pursue her blog full time. With constant growth and the ever-changing world of influencing, there are always challenges. Viv notes that her biggest challenge is navigating how to be a good human and role model, while still maintaining her platform presence. Being successful in this space undoubtedly requires lots of time and heart, and her biggest goal is to be both professional and relatable. If you ask us, she’s absolutely killing it!
As we are living in a world of uncertainty, Viv notes that speaking out as an influencer feels like an innate responsibility. 2020 allowed her to build a strong backbone surrounding racism, politics, and other social issues. When you have any kind of influence on people, there will always be followers and DMs with opposing views – it can be hard to ignore these. But, honesty creates loyalty, and Viv says that even though she lost followers after speaking out, it feels that the community she has now is on the same wavelength as her.
Today, it seems that influencers are given everything in the world – it must be nice, right? Adriana asks Viv for her perspective on consumer economy. Viv explains that material things are just things. We have to step back and ask ourselves what is truly important. She also says that it is not necessary for people to consume as much as they are – think through your purchases! So, even if it looks like influencers have the world at their fingertips, they still go through ruts and feel overwhelmed at times.
Speaking of going through a rut, Viv talks about how she manages her own. She talks about how everyone is in a “figure it out” phase – nobody knows everything! Right now, life is about going through the motions. For the past year, we have had nowhere to go, and for most influencers, content had to continue regardless. Viv feels that the influencer world is so planned out, and while she loves her job, she wants to create organically and create a more balanced lifestyle.
Viv goes into depth about her abrupt breakup. At the time it happened, she had just released her blog and everything appeared to be going well in that sense. However, in her relationship, she had been cheated on, and this took a huge toll on her physical and mental health. Throughout the coping process, more and more about her relationship continued to be revealed. Viv went to therapy, and stresses the importance of having a non-biased conversation. It took her 2 years to feel like the Viv we all know and love again. Yes, this situation sucks, but she says that she is grateful for the way it ended as it has propelled her to grow and become in tune with her own happiness.
Which brings us to the moment we’ve all been waiting for…the truth about Viv’s current dating life! Spoiler alert: SHE HAS A MAN!!! (insert Viv’s blushing face!) They went to college together and reconnected recently. Viv notes that it is someone who she has wanted to get to know more, and all is going well! WE LOVE LOVE! <3
We close out today’s episode talking about her experience with Tyler Cameron! They met at an event in Paris, started talking, and went their separate ways…only to meet again in Chicago! While Viv says that nothing happened and it was all friendly, Adriana and Mariah can’t get over the fact that she has his number. Like, how?!?!
We hope you loved this episode as much as we loved recording it, and remember: everyone’s life isn’t rainbows and butterflies. Give yourself and others grace, and keep glowing! Until next time!
Important Times
0:43 - Welcome back!
7:27 - Viviane and becoming a nurse
12:29 - Biggest challenges/becoming your own boss
16:51 - Speaking out/2020
25:27 - Staying true to yourself with competition
28:54 - Future of influencers
30:26 - Consumer economy
34:25 - Getting out of a rut/difficulty
39:56 - Viv and dating
43:31 - Tyler Cameron
47:45 - Breakup
54:11 - Key components of a relationship
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Welcome bestie.
We’re so glad you’re here.
We’re Adriana and Mariah. Co-hosts, entrepreneurs, BFFs, and girls just like you trying to figure it out as we go.